Find My Work Online

  • Pace Magazine

    A biannual flagship publication combining long-form storytelling, multimedia, and strategic editorial content to engage Community members and elevate the University's reputation.

  • Deep Dives

    In-depth features on specialized topics led by Pace experts. AI is Here, Now What earned a Gold EDMA Award for Digital Publication Campaign, with new editions continuing to see strong performance.

  • Pace University Digital Marketing

    Pace University

    Strategic editorial features highlighting student success, faculty research, and compelling human stories that drive organic search visibility while reinforcing the University's reputation.

  • Twenty Sided Store

    Brand-focused editorial content featuring staff picks, buying guides, themed recommendations, and community stories designed to engage customers and build an active gaming community.


PACE MAGAZINE FEATURES

PACE NOW ARTICLES

Deep Dives

Conceptual Demos

A proposal for a comprehensive social media strategy for Sunnyside Thrift, a small business in Queens, New York. This in-depth analysis showcases an ambitious plan to transform Sunnyside Thrift into Queens' top thrifting destination. The blog further analyzes potential digital marketing solutions, showcasing research that highlights the relationship between social media and thrifting culture, and how this connection be leveraged to elevate their brand. It also breaks down key aspects such as the influence of social media in the thrifting industry, profiles the target audiences, and offers a detailed content strategy to kickstart Sunnyside’s social media strategy.

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A collection of blog posts that provide preliminary research for filmmakers embarking on a documentary about the use of casks in Spanish winemaking. I collaborated with other students to compile research and brainstorm topics, though the actual development of copy and the site’s design was my responsibility. The site features two distinct categories of posts. The “Full Bodied Features” blog hosts in-depth, research-heavy articles that serve an educational purpose. The “Just a Taste” blog follows a shorter-form, ‘listicle’ or ‘clickbait’ format, aimed at providing quick informational content that is more easily digestible and entertaining to any audience.

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Fare Trade/Fair Chance

Digital Magazine Spread